Valentine's Day evokes images and thoughts of love and romance. From a little known saint, Valentine's Day as we know it traces its origins a replacement to the ancient Roman fertility festival of Lupercalia. The love connection took off after a 1375 when the English poet Geoffery Chaucer penned "Parliament of Foules," giving us images of little cherubs and arrows to choose a mate. Enter the modern greeting card, chocolate, and flower industries to create a marketing bonanza.
As thoughts of love fill the air, it is a good day to think of how to #loveourplanet. Make no mistake, Valentine's Day is about consumption. The National Retail Federation estimates Americans will spend a record $27 billion to express their love. Now, there is no need to be a kill joy in order to show a little love to planet Earth.
First, start with the basic concept of reduce, reuse, and recycle. If you are planning a romantic dinner out, think of repurposing that red Christmas dress instead of buying another. Thrift stores are great places to look for a purse and other accessories.
Before you toss away those greeting cards, think recycle. You might think one card won't matter much, but multiply that by the 190 million cards sent that day. Better still, think reuse. That lovely heart-shaped candy box will make a nice place to save those special cards and other keepsakes.
Here are some other ways to #LoveOurPlanet and makes Valentine's Day special.
So this Valentine's Day, let's #LoveOurPlanet.